Web push notifications were first launched in 2015 in the Chrome browser, allowing websites to push out messages after a user had left the site. The innovation has since been adopted across many browsers, on both PC and MAC operating systems. What are web push notifications? Web push notifications are alert-style messages sent to a…
The Hall Blog
4 Tips to Nail Your Email Marketing
There are plenty of ways to get in front of your audience nowadays. Since the rise of platforms like Facebook, Instagram, and Twitter, brands have more opportunities than ever to reach their target audience. What can sometimes get left out is the use of email marketing as a part of your overall strategy. Email marketing,…
The Power of Regular Expressions
Regular expressions, or RegEx, is a method of pattern matching for strings of text. It is utilized most often in text searches, find-and-replace operations, and for input validation. RegEx involves using a wide variety of characters, each with its own specific meaning, to form a string of those characters meant to represent a pattern that…
Maintain SEO During a Site Location and Platform Change
When a website undergoes any type of change, we don’t want it to lose the organic traffic and domain authority it has earned over the years. With this in mind, we take steps to best maintain its SEO. The process differs from site to site and also depends on the scope of a project. However,…