Google Wave and the Shift Towards Real-Time Search

If you’re anything like us, the recent announcement of Google Wave leaves you salivating. Wave is Google’s new breakthrough email/blogging/twitter/facebook/project manager/IM technology, a landmark new product that Microsoft only wishes they’d seen coming. There are enormous implications of how and what the product can do — Mashable has probably done the best job of itemizing…

Big Pond? Small Pond? Forget The Pond!

Your geographic area no longer defines your economic sector. Thanks to technology, you can define where you exist by vertical market and offerings, not just by region. You can use email, social networks, your website and web search to create a flexible, resilient sub-sector of the mainstream economy focused around your company. The Sector of…

Do You Have A 7 Second Website?

I hope not. On a recent search, that was the typical amount of time I spent on a website looking for information, decided it’s not there, and then clicked off to another website. Research supports that 7 seconds is the amount of time most people spend on a website before they click off to somewhere…

Five Marketing Steps to Do Post-Insights

Last week at Sage Insights in Nashville we had the great pleasure to meet with many Sage Business Partners and talk about the weather, websites, tech, the economy and social media… As well as answer questions like “What the heck is twitter?” and “Why are you giving out flying monkeys?” Now that we’re back in…