Bounce rate, a web analytic, is the percentage of single-page visits your website receives. A normal bounce rate threshold is between 40-60% and a higher bounce rate indicates that web users are not visiting any other pages on your site. There are many reasons why a user might not view additional pages on your site,…
The Hall Blog
How to Choose the Best CMS for Your Site
The decision has been made to create your new website in a Content Management System (CMS). You will be able to edit content, add new pages, and easily manage news feeds. So how do you get to that point? You can’t just close your eyes and pick a CMS. Looking at sites like CMS Matrix…
Social Media is a Process and Not an Event
Social Media can be a powerful tool to add to your marketing mix; it is a great way to reach out and interact with your current and potential clients. Social Media is not a standalone action. To participate effectively for your business you need to tie it in with your other marketing initiatives. One of…
Jazz up your user conversion graphics
So you’ve created a really nice call to action graphic that you’re extremely proud of and it goes to one of the most important pages on your site that could generate a potential sales lead. You check your analytics and goals and BOOM, nothing. A few clicks that might go to the all important contact…