When reviewing Analytics details on a monthly or quarterly basis, most website owners like to check the most popular pages on the site. This makes sense because one of the major benefits of Analytics is using real-world data from your users to make decisions, and focusing on the most popular areas of your website is…
Category: WordPress and Business Strategy
Optimizing Your Landing Page: Key Elements
What are landing pages and why do we use them? In the most basic sense, landing pages are any pages that a user can access on a section of the website by clicking on a call-to-action from your site, a previous search or link, or an external site. Digging deeper, they are dedicated pages designed…
Steps Toward Effective Workplace Communication
Communicating effectively in the workplace is necessary, but not always easy. Here are some tools and steps you can take to help close the gaps: 1. Follow-Up on Company Meetings and Projects Many offices start their week off with company meetings to get their team on the same page heading into the week, but what’s…
Thinking About Accessibility of Your Content
Recently WordCamp, Portland, ME had a great Accessibility Panel with Jesse Friedman, Peter Jewett, John Brandt. The panel discussed meeting accessibility standards, what it took and why it was important. They also brought up the point that “no one is disabled, we are all just temporarily abled“. What you can do today you might not be able…