WordPress 5.0 was released on December 6th of 2018 and with it comes the new Gutenberg editor as the default core editor. Gutenberg is the project code name for the new block editor UI designed to allow users to create, manage, and layout their content. This change helps modernize the WYSIWYG editor that was introduced over…
Category: WordPress and Business Strategy
Highlights from WordCamp US 2018
Two weekends ago, I attended WordCamp US in Nashville, TN. The largest WordPress conference in North America, WordCamp US attracts roughly 2,000 users and developers each year. This year’s sessions were on a variety of topics including web development, UX design, mobile experience, WordPress tools, and web privacy practices. It was inspiring to come together…
Understanding How Your Users Navigate Your Site
We all have the best of intentions when doing most things and websites are no different. When creating an ongoing plan for how your site will function, from design and content to how you try to get users to contact you, there are often a set of directives or goals for the site to achieve.…
Email Marketing and Personalization
Email marketing with a personalized touch is a great way to make your customers feel important. And it’s not just using their first name in the subject line. The content needs to be useful to your audience so they come back to your site to purchase again and again. Below are 4 ways to adjust…