Google’s Mobile Search Algorithm Change (And Why It Matters)

If you haven’t heard by now, Google has full intentions on April 21st to change its mobile search algorithm in order to better serve mobile users. With an increasing number of web searches coming from mobile devices, Google has decided it’s time to change how it ranks sites based on this trend. Gone are the…

Optimizing An Image for WordPress

OK, so if you read our last blog post you now have a unique image that you can upload to your website. Now it’s time to optimize that image both for your users and for maximum impact with search engines. The first step will be saving your image. It is best to give documents an…

Creating Unique Images For Your Website, Social Media, and Blog

“Show don’t tell” – This adage is as relevant today in the world of online marketing as it was in 9th grade English class. The advantage we have as marketers is that we can use actual images to increase the impact of the words we put on the page. Most website managers and bloggers recognize the opportunity…

How to Manage Duplicate Google Places Listings

At this point you probably know all too well the role Google Places listings play in providing visibility to businesses, products, brands, artists, and organizations. A properly set up and maintained Google Places listing can lead to increased traffic and more sales/inquires. As good as that sounds, maintaining a Google Places listing can be challenging…