Are you Writing for Subscribers or Readers?

I was recently talking about blog subscribers versus blog readers with a friend and then I saw this great post from Convince and Convert on his opinion of how to get more blog subscribers. As you create your blogging goals and strategy, you should have an idea of who you are writing for and make…

What is a TweetChat?

The other night I got to go speak to a great group of Credit Unions about Social Media Best Practices. As I was preparing my presentation, I was happy to find that there is a specific TweetChat exclusively for Credit Unions looking to use social media. What a cool way to connect with your peers…

Advanced Analytics for Measuring Social Media

Yesterday, I was lucky enough to speak at Social Media FTW here in Portland. Social Media FTW is a nice local conference helping local businesses figure out all this social media stuff. I had the tough task of talk about social media planning, policies and measuring at the end of a long day of great…