When viewing a page’s source code, it can be tempting to glance at terms like ‘og:title’ and ‘og:description’ and surmise that they refer to your on-page SEO being implemented properly. These og meta tags are not, however, having to do with standard SEO and how search engine crawlers will interpret the content. Instead, these are…
Category: Content Marketing and Social Media
Optimizing An Image for WordPress
OK, so if you read our last blog post you now have a unique image that you can upload to your website. Now it’s time to optimize that image both for your users and for maximum impact with search engines. The first step will be saving your image. It is best to give documents an…
Creating Unique Images For Your Website, Social Media, and Blog
“Show don’t tell” – This adage is as relevant today in the world of online marketing as it was in 9th grade English class. The advantage we have as marketers is that we can use actual images to increase the impact of the words we put on the page. Most website managers and bloggers recognize the opportunity…
Getting Started with Pinterest Promoted Pins
Pinterest first announced Promoted pins in September 2013. In May 2014, Pinterest opened advertising to a select number of advertisers. As of January 1, 2015, Pinterest opened their reservation-based Promoted Pins to all U.S. based business accounts. Once approved, small and medium-sized business will be able to use Promoted Pins (CPM). Promoted Pins look very…