It runs roughly. It’s hard to get started, or quits abruptly after it’s running for a while for no clear reason. You put off some basic maintenance months and months ago, and when the problem’s so bad you finally face it, the cost is four times what it would have been to prevent it from…
Category: Archive
Memory in the Digital Age
An interesting article appeared in the New York Times last week concerning people who appeared in news stories that were wrong or incomplete coming back to haunt them later in life. The story points out the stories of several people for whom articles with inaccuracies appear at the top of Google — things like mismatched…
Reading More Isn’t Always Better
While the SEO world is abuzz with the latest gossip from SES San Jose and revelations such as Google’s roll-out of overlay ads on select YouTube video channels, the article that really caught my eye today was BlogStorm’s rather direly titled “Are Webmaster Forums Killing SEO?” Basically, Patrick poses the argument that the disinformation and…
Have you Been Optimized?
Despite the murky water that surrounds it, the kind of work we do is still often called SEO. The trouble with this moniker is its history and association with scam artists, out-of-their-league designers and fast-talking but clueless “SEOs” who all promise the world (and charge accordingly) but fail to deliver solid results. Making this more…